Many people still think that only children and teenagers are on Tik Tok, but this is not true. There are a huge number of informational and professional profiles on the platform with useful information. For example, accounts of doctors, trainers, teachers.
- Very low cost per views, clicks and conversions. And this applies even to such niches as medicine or real estate. But it's also clear that results, as everywhere, will depend on good creative (ad creation).
- Huge organic reach. You've probably already noticed that on Facebook or Instagram it's almost impossible to get good reach without investing in advertising, but on Tik Tok it's exactly the opposite. By posting a 30-second or one-minute video, you can get a huge number of views and comments without spending money. And if your video gets your recommendations, you are guaranteed several thousand organic views.
- Simple and easy to understand interface. You use a familiar, user-friendly interface similar to that of Instagram. Just like on Instagram, you can add a link to your page and write a sales offer in the header of your profile. You can also add buttons with links to Instagram and YouTube.